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ROUND TABLE 10

REVIEWER ATTRIBUTES AND RECRUITMENT

This discussion was focussed around who the reviewers for The Pinnacle Guide should be, how we recruit them, and how we train them. The panel, hosted by the founders, was Sandrae Lawrence (Co-Founder of Cocktail Lovers Magazine), Joel Fraser (Founder of Seven Tales Brandy), Leah Van Deventer (Author, educator and journalist).

The Pinnacle Guide
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Round Table here

The conversation included;

  • Whether the reviewers are industry professionals or simply food and drink lovers
  • The best way to recruit reviewers
  • How long a reviewer remains in place without retraining
  • How much training is appropriate and how we ensure quality control
  • What happens if a reviewer breaks anonymity
  • How we ensure that we are able to recruit people across the world

THREE MINUTE READ ANALYSIS ON
DIFFORD’S GUIDE :

“Who should place the PINs”

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